Branding and online positioning for Cafés Puerto Rico.
Tools used well help us add more value to our work, and the development of this branding based on Artificial Intelligence (AI) is an example of that.
We developed the backgrounds that accompany this prestigious brand's new identity from clearly defined strategic parameters, using an AI tool.
The result is spectacular and lets us take the brand's storytelling a long way forward. Nothing just happens. Behind it there is a great deal of work and careful parameterisation of concepts.
Besides this brand's branding, we handled the conception and development of the website.