Ana Manao Black Friday campaign.

The group of aesthetic medicine, beauty and wellness centres Ana Manao dresses in black for its latest Black Friday campaign. The campaign media plan included digital billboards, digital media, email marketing and social networks.

In the weeks leading up to the commercial peak, an online teaser campaign was launched to build anticipation through short videos.

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Ana Manao Black Friday campaign — medio 1

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Ana Manao Black Friday campaign — medio 2

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Ana Manao Black Friday campaign — medio 3

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Ana Manao Black Friday campaign — medio 4

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